The constant refrain of "SEO is dead!" gets old pretty quickly, but there are some real and present threats to the industry we should be aware of. Daniel Marks describes the trends in question and gives some advice on how to prepare for the uncertain future.
Peg Corwin's insight:
Search marketers, check how Google's new ad formats, different search interfaces, and a smarter Google might change, even minimize your importance. Fascinating trends, folks. Running apps in search resutls? Yes that too.