How to Influence Branded Searches and Search Volumes to Earn Big Rewards - Whiteboard Friday | SEO 101 for Marketers | Scoop.it
What have you been doing with branded searches? If the answer is "not much," it may be time to shift your focus a bit. In today's Whiteboard Friday, Rand explores the huge benefits of turning some of your unbranded searches into branded and offers some key tactical advice.