SEO 101 for Marketers
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No, Paid Search Audiences Won’t Replace Keywords

No, Paid Search Audiences Won’t Replace Keywords | SEO 101 for Marketers | Scoop.it
Peg Corwin's insight:

Search marketers, take advantage of audience targeting with keywords. But "... a “search” is done when an individual reveals his/her personal intent with communication (keywords/queries) at a specific time. Because of that, I maintain that keyword targeting trumps audience targeting in paid search."

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SEO 101 for Marketers
SEO 101 for Marketers helps small business marketers to learn the basic principals of search engine optimization (SEO) and what factors they can control. Click image or title to see full post. See also LOCAL SEO, http://localseo.pegcorwin.com
Curated by Peg Corwin